I chose the topic “Ikigai” because it resonates deeply with my personal and creative journey. As a design student exploring purpose and direction, I often reflect on what I love, what I’m good at, and what the world needs. The Ikigai concept offers a clear and visual framework to align these values. Its intersectional logic helped me better understand my motivations and aspirations — not only as a designer, but as a person seeking fulfillment. This presentation is both a self-reflection and a visual exploration of balance, meaning, and drive.

I visualized my concept using the “Ikigai” model. I redesigned the diagram to highlight the four core values — what I love, what I’m good at, what the world needs, and what I can be paid for — using distinct, memorable colours for clarity and impact.

I carefully selected a unique color for each Ikigai value to enhance clarity and reinforce meaning. Blue represents “Profession” for its association with reliability and skill; purple for “Passion” reflects creativity and individuality; orange for “Mission” conveys energy and ambition. These colors not only distinguish each concept visually but also evoke the emotional tone of each element. I applied them consistently across the diagram and titles to maintain coherence and strengthen the audience’s understanding throughout the presentation.

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I designed the layout using a consistent split-screen format to ensure clarity and rhythm. On the left, I placed a full-bleed background photo with one key word in bold to express the core value visually. On the right, I highlighted the corresponding section on the Ikigai diagram using color. This approach helped me balance visual storytelling with conceptual clarity, allowing me to guide the audience through each value step by step while maintaining a unified design system across all slides.